{"id":6667,"date":"2024-01-25T12:34:55","date_gmt":"2024-01-25T11:34:55","guid":{"rendered":"https:\/\/www.organiccottoncolours.com\/?p=6667"},"modified":"2024-02-08T15:38:56","modified_gmt":"2024-02-08T14:38:56","slug":"unmasking-greenwashing-in-regenerative-agriculture-beyond-glyphosate","status":"publish","type":"post","link":"https:\/\/www.organiccottoncolours.com\/unmasking-greenwashing-in-regenerative-agriculture-beyond-glyphosate\/","title":{"rendered":"Unmasking greenwashing in regenerative agriculture: beyond glyphosate"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6667\" class=\"elementor elementor-6667 elementor-6400\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79de0c7d top e-con-full e-flex e-con e-parent\" data-id=\"79de0c7d\" data-element_type=\"container\" id=\"top\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;,&quot;container_type&quot;:&quot;flex&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25573f0f elementor-widget elementor-widget-global elementor-global-6458 elementor-global-3286 elementor-widget-breadcrumbs\" data-id=\"25573f0f\" data-element_type=\"widget\" data-widget_type=\"breadcrumbs.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.organiccottoncolours.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-theme-elements.min.css\"><nav id=\"breadcrumbs\"><span><span><a href=\"https:\/\/www.organiccottoncolours.com\/\">Home<\/a><\/span><\/span><\/nav>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ee86846 e-flex e-con-boxed e-con e-parent\" data-id=\"3ee86846\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14c12099 elementor-widget elementor-widget-post-info\" data-id=\"14c12099\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/www.organiccottoncolours.com\/wp-content\/uploads\/elementor\/css\/custom-widget-icon-list.min.css?ver=1709654407\">\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-6d36ae3 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t25 January, 2024\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e4e7321 elementor-widget-mobile__width-initial elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5e4e7321\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 28-02-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/www.organiccottoncolours.com\/unmasking-greenwashing-in-regenerative-agriculture-beyond-glyphosate\/\">Unmasking greenwashing in regenerative agriculture: beyond glyphosate<\/a><\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99e6749 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"99e6749\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<p class=\"elementor-heading-title elementor-size-default\">In Pursuit of Authenticity: Advocating for Transparent Regenerative and Biodynamic Agriculture\n<\/p>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4957b346 e-flex e-con-boxed e-con e-parent\" data-id=\"4957b346\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-e-bg-lazyload=\"\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4822bd1b elementor-widget elementor-widget-spacer\" data-id=\"4822bd1b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 28-02-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-783a8ff0 e-flex e-con-boxed e-con e-parent\" data-id=\"783a8ff0\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-11e75cd e-grid e-con-full e-con e-child\" data-id=\"11e75cd\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;grid&quot;,&quot;grid_columns_grid_tablet&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;grid_rows_grid_tablet&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;grid_rows_grid_mobile&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;content_width&quot;:&quot;full&quot;,&quot;grid_rows_grid&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;grid_columns_grid&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;grid_outline&quot;:&quot;yes&quot;,&quot;grid_columns_grid_tablet_extra&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;grid_columns_grid_mobile&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;grid_rows_grid_tablet_extra&quot;:{&quot;unit&quot;:&quot;fr&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;grid_auto_flow&quot;:&quot;row&quot;,&quot;grid_auto_flow_tablet_extra&quot;:&quot;row&quot;,&quot;grid_auto_flow_tablet&quot;:&quot;row&quot;,&quot;grid_auto_flow_mobile&quot;:&quot;row&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-29782453 e-flex e-con-boxed e-con e-child\" data-id=\"29782453\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2845d842 e-flex e-con-boxed e-con e-child\" data-id=\"2845d842\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55393e6 elementor-widget elementor-widget-image\" data-id=\"55393e6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 28-02-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"446\" height=\"545\" src=\"https:\/\/mlgero8amoma.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/www.organiccottoncolours.com\/wp-content\/uploads\/2024\/01\/pexels-mark-stebnicki-13924888.webp\" class=\"attachment-large size-large wp-image-6540\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-25e70843 e-flex e-con-boxed e-con e-child\" data-id=\"25e70843\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5607cd4a e-flex e-con-boxed e-con e-child\" data-id=\"5607cd4a\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61ff71f8 elementor-widget elementor-widget-image\" data-id=\"61ff71f8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"446\" height=\"545\" src=\"https:\/\/mlgero8amoma.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/www.organiccottoncolours.com\/wp-content\/uploads\/2024\/01\/OCCRegenerative®-Brazil-Blog-1.webp\" class=\"attachment-large size-large wp-image-6537\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3195ae43 e-flex e-con-boxed e-con e-child\" data-id=\"3195ae43\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-38950cd5 e-flex e-con-boxed e-con e-parent\" data-id=\"38950cd5\" data-element_type=\"container\" data-settings=\"{&quot;container_type&quot;:&quot;flex&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11c104a5 elementor-widget elementor-widget-text-editor\" data-id=\"11c104a5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.19.0 - 28-02-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Amidst the controversy surrounding Bayer&#8217;s statements at the Fruit Attraction event, we believe that authenticity and transparency are crucial in regenerative agriculture. At OCC, we are committed to sustainability and regenerative agricultural practices, and we wish to share our perspective and contribution to this important debate.<br \/><br \/>In the realm of regenerative agriculture, where sustainability and transparency should be the cornerstones, Rodrigo Santos&#8217;s recent declaration at the Fruit Attraction event in Spain has ignited a fierce debate. The assertion that &#8220;Glyphosate is a crucial element for sustainability and regenerative agriculture&#8221; has raised questions about the authenticity and agenda behind the statements of agrochemical companies.<br \/><br \/>Philippe Birker, an active critic of greenwashing in agriculture, has brought this controversy to the forefront, emphasizing the need to scrutinize the position of Bayer and other agrochemical companies in the regenerative agriculture movement. The discussion revolves around the role these companies have played in the degradation of biodiversity and soil health over the past five decades.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb77470 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"eb77470\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Unraveling Greenwashing in Agriculture\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d877d98 elementor-widget elementor-widget-text-editor\" data-id=\"3d877d98\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The term &#8220;greenwashing&#8221; is used when an environmentally friendly image is presented that does not reflect sustainable or environmentally respectful practices. In this case, Bayer&#8217;s statement on glyphosate as a key element in regenerative agriculture has sparked skepticism and criticism.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14df4bf8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"14df4bf8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Counterpart of the Controversy\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40721f2e elementor-widget elementor-widget-text-editor\" data-id=\"40721f2e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Critics argue that the true essence of regenerative agriculture goes beyond crop yield, focusing on the ecosystem services that farmers provide. They advocate for a shift in the agricultural system, where farmers are rewarded not only for their production but also for their contribution to biodiversity and soil health.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5980956e elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5980956e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Towards Transparent Regenerative Agriculture\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ac0224a elementor-widget elementor-widget-text-editor\" data-id=\"4ac0224a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The call is clear: it is time to unlink regenerative agriculture from the influence of agrochemical companies. The authenticity of the movement lies in rewarding farmers for practices that regenerate the land and promote biodiversity. This debate compels us to reflect on the true meaning of regenerative agriculture and not let greenwashing statements divert attention from a genuine shift towards more sustainable agricultural practices.<br \/><br \/>As advocates of transparency, at OCC, we maintain a fully transparent supply chain, from cultivation in Brazil, Turkey, and Egypt to the manufacturing of our products. We believe in consumers&#8217; right to know the origin of their products and work tirelessly to provide that visibility.<br \/><br \/>We pledge to practice regenerative agriculture authentically, collaborating closely with farmers in Brazil, Turkey, and Egypt. We value not only crop performance but also the ecosystem services our farmers provide. We believe in a holistic approach that benefits both farmers and the environment.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21669a72 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"21669a72\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Leading by Example\n<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72f2ddcd elementor-widget elementor-widget-text-editor\" data-id=\"72f2ddcd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Bayer&#8217;s statement on glyphosate in regenerative agriculture is just the tip of the iceberg in the struggle for truly sustainable agriculture. Philippe Birker and other critics remind us of the importance of questioning corporate claims and advocating for an authentic approach to regenerative agriculture. At OCC, we are committed to leading by example. We embrace transparency, practice authentic regenerative agricultural methods, and maintain positive relationships with farmers.<br \/><br \/>As the agricultural industry reflects on authenticity in regenerative agriculture, we invite you to join us on this journey towards a fairer and more environmentally respectful agricultural future. 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At OCC, we are committed to sustainability and regenerative agricultural practices, and we wish to share our perspective and contribution to this important debate.<\/p>\n","protected":false},"author":14,"featured_media":6672,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[31],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Unmasking greenwashing in regenerative agriculture: beyond glyphosate - OCC - Organic Cotton Colours<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.organiccottoncolours.com\/unmasking-greenwashing-in-regenerative-agriculture-beyond-glyphosate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unmasking greenwashing in regenerative agriculture: beyond glyphosate - OCC - Organic Cotton Colours\" \/>\n<meta property=\"og:description\" content=\"Amidst the controversy surrounding Bayer&#039;s statements at the Fruit Attraction event, we believe that authenticity and transparency are crucial in regenerative agriculture. 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